A fruitful punch of
1.17x increase in ROI
Flistaa brings the most loved Indian foods and beverages in the most convenient and hygienic form. Made with natural ingredients and without any compromise on health.
While delivering a tasty and healthy drink, they wanted to
maintain a ROI of 2X and increase ROAS to 1.5
however there were challenges
Not being able to spend on their ads tactfully, they had a low ROAS and even lower AOV
We planned to increase the number of sachet and remove single products all together from the website, selling only combos.
And…it worked fruitfully.
Achieved 0.9 to 1.2 while maintaining break even.
Could have reached 1.4 but a shortage in stocks slowed down the journey.